Le Glacier Bilboquet

Le Glacier Bilboquet’s history began when founders Carole Lavallée and Yves Lebuis visited France in the early 80s. There they indulged in ice cream and sorbet like they had never tasted before ― rich with milk, cream and fruits. Delighted, they decided that Montrealers shouldn’t have to live without this kind of treat and set out to open Le Glacier Bilboquet’s Outremont location in 1983. An instant success, the business grew, attracting many a sweet tooth along the way and making a name for itself as one of the best places for a frozen treat in the city.

Twenty years after opening Carole and Yves decided to sell to someone better suited to keep the company growing. A client and fan since day one, Pierre Morin jumped at the opportunity, and purchased Bilboquet in 2004. Since he took over, he has put his passions for business and, of course, ice cream and sorbet, to work, making the brand one of the most appreciated by Montrealers on hot summer days.

“Prior to this, I worked in multinationals, large and medium-sized businesses. And there I was, owning a tiny company; I couldn’t be happier, and still am to this day,” says Pierre, smiling. "It’s the best type of store. Picture it; you’re selling happiness. How much better could it be?"