Pimentón, located in the heart of Uptown Toronto, is a Spanish market and grocery with a modern twist. From the authentic Spanish art work and cookware dispersed along the vivid walls, to the jamón hanging from the ceilings, to the expansive rows lined with olive oils directly imported from across the Iberian Peninsula, the sentiments and nostalgia of Spain run throughout this neighbourhood shop.Our goal here at Pimentón is to give you the ingredients, tools and skills you need to bring the Spanish experience home with you in a way that is both consistent, affordable and as simple as a visit or class here at the shop. Instead of spending countless dollars on expensive restaurant meals for that true Paella and jamón experience, Pimentón provides you with the ingredients you need and shows you how to use them when you bring tasty pieces of Spain home to your kitchen! more... See more text